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Aurora Wear — FW Capsule Drop

Aurora Wear — FW Capsule Drop

Brand monitoring campaign for the AuroraWear FW capsule. Tracks every social post that mentions the brand or campaign keywords, with link attribution to the launch storefront.

Active Campaign
18 Content Pieces•7 Social Accounts•Instagram•TikTok•YouTube•Facebook•Aug 20, 2026 - Sep 10, 2026
wearing the AuroraWear FW capsule all week ✨ link in bio for the launch • #AuroraWear
Ena Builds

Ena Builds

5h ago

wearing the AuroraWear FW capsule all week ✨ link in bio for the launch • #AuroraWear

Views162.470
Reach131.848
Likes12.510
Engagement Rate7.70%
real talk on the AuroraWear capsule — what fits, what doesn't, what I'd skip #AuroraWear
Ena Builds

Ena Builds

18h ago

real talk on the AuroraWear capsule — what fits, what doesn't, what I'd skip #AuroraWear

Views368.711
Likes30.254
Comments629
Shares5.968
Engagement Rate7.40%
A proper lookbook with the AuroraWear FW capsule. 12 looks, real lighting, no filter.
Video
Ena Builds

Ena Builds

2d ago

A proper lookbook with the AuroraWear FW capsule. 12 looks, real lighting, no filter.

Views53.259
Likes4.383
Comments105
Sharing the AuroraWear FW drop with our fitting club — feedback welcome, what should we feature next?
Ena Builds

Ena Builds

3d ago

Sharing the AuroraWear FW drop with our fitting club — feedback welcome, what should we feature next?

Views61.950
Reach52.657
Likes2.106
Comments79
Engagement Rate3.40%
BTS from the AuroraWear shoot. Honest answer — the lining is way better than the last drop.
Story
Ena Builds

Ena Builds

4d ago

BTS from the AuroraWear shoot. Honest answer — the lining is way better than the last drop.

Views35.849
Reach27.648
Story Like's are not available via Meta-API.
One jacket, three temperatures, zero complicated styling rules.
Ena Builds

Ena Builds

5d ago

One jacket, three temperatures, zero complicated styling rules.

Views146.623
Reach102.660
Likes10.410
Engagement Rate7.10%
Ranking every Aurora piece after a full week of actually wearing them.
Ena Builds

Ena Builds

3d ago

Ranking every Aurora piece after a full week of actually wearing them.

Views338.634
Likes26.296
Comments281
Shares6.591
Engagement Rate7.90%
The easiest two-piece switch from studio day to launch event.
Ena Builds

Ena Builds

6d ago

The easiest two-piece switch from studio day to launch event.

Views298.559
Likes20.887
Comments336
Shares7.570
Engagement Rate7.60%
Fabric, construction and fit after ten real-world wears.
Video
Ena Builds

Ena Builds

4d ago

Fabric, construction and fit after ten real-world wears.

Views62.675
Likes5.274
Comments135
A quick visual guide to the pieces I keep reaching for.
Short
Ena Builds

Ena Builds

7d ago

A quick visual guide to the pieces I keep reaching for.

Views121.493
Likes10.068
Comments164
Six brilliant looks from the fitting club, plus sizing notes from each creator.
Ena Builds

Ena Builds

5d ago

Six brilliant looks from the fitting club, plus sizing notes from each creator.

Views47.711
Reach40.837
Likes1.861
Comments36
Engagement Rate3.90%
Answering the most common questions from this week's launch thread.
Ena Builds

Ena Builds

8d ago

Answering the most common questions from this week's launch thread.

Views45.873
Reach35.420
Likes1.927
Comments65
Engagement Rate4.20%
@aurorawear sent the new FW capsule. Honest first take in 24h.
Riku Lens

Riku Lens

9h ago

@aurorawear sent the new FW capsule. Honest first take in 24h.

Views92.086
Reach79.862
Likes4.973
Engagement Rate5.40%
decided to actually compare the @aurorawear FW pieces to the high street dupes 👀
Riku Lens

Riku Lens

1d ago

decided to actually compare the @aurorawear FW pieces to the high street dupes 👀

Views168.422
Likes14.469
Comments286
Shares4.845
Engagement Rate6.90%
Natural light, no studio setup—this is how the capsule actually photographs.
Riku Lens

Riku Lens

3d ago

Natural light, no studio setup—this is how the capsule actually photographs.

Views86.131
Reach62.332
Likes4.996
Engagement Rate5.80%
A quick look at the grade before and after the final color pass.
Story
Riku Lens

Riku Lens

6d ago

A quick look at the grade before and after the final color pass.

Views46.371
Reach33.953
Story Like's are not available via Meta-API.
Same fit, same camera, completely different mood.
Riku Lens

Riku Lens

4d ago

Same fit, same camera, completely different mood.

Views178.454
Likes11.428
Comments226
Shares2.707
Engagement Rate6.70%
How the final Aurora hero shot came together in four layers.
Riku Lens

Riku Lens

7d ago

How the final Aurora hero shot came together in four layers.

Views133.504
Likes8.932
Comments219
Shares2.362
Engagement Rate6.40%