Demo Organization Showcase
Aurora Wear — FW Capsule Drop

Aurora Wear — FW Capsule Drop

Brand monitoring campaign for the AuroraWear FW capsule. Tracks every social post that mentions the brand or campaign keywords, with link attribution to the launch storefront.

Active Campaign
18 Content Pieces•7 Social Accounts•Instagram•TikTok•YouTube•Facebook•Oct 5, 2026 - Oct 26, 2026

Analytics

Campaign performance metrics and insights

Total Media Value

72.897,56 €

Content Pieces

All campaign content across platforms

Aurora FW outfit drop 1
Ena Builds

Ena Builds

5h ago

wearing the AuroraWear FW capsule all week ✨ link in bio for the launch • #AuroraWear

Views164.944
Reach115.918
Likes12.701
Comments104
Engagement Rate7.70%
Aurora try-on haul
Ena Builds

Ena Builds

18h ago

real talk on the AuroraWear capsule — what fits, what doesn't, what I'd skip #AuroraWear

Views331.397
Likes26.447
Comments276
Shares7.570
Engagement Rate7.40%
Aurora FW Drop — full lookbook
Video
Ena Builds

Ena Builds

2d ago

A proper lookbook with the AuroraWear FW capsule. 12 looks, real lighting, no filter.

Views52.849
Likes4.420
Comments68
Aurora FW community post
Ena Builds

Ena Builds

3d ago

Sharing the AuroraWear FW drop with our fitting club — feedback welcome, what should we feature next?

Views62.075
Reach52.315
Likes2.111
Comments43
Engagement Rate3.40%
Aurora behind the scenes
Story
Ena Builds

Ena Builds

4d ago

BTS from the AuroraWear shoot. Honest answer — the lining is way better than the last drop.

Views35.889
Reach26.264
Three ways to layer the capsule
Ena Builds

Ena Builds

5d ago

One jacket, three temperatures, zero complicated styling rules.

Views147.471
Reach112.330
Likes10.470
Comments136
Engagement Rate7.10%
Capsule pieces ranked
Ena Builds

Ena Builds

3d ago

Ranking every Aurora piece after a full week of actually wearing them.

Views320.847
Likes25.309
Comments414
Shares9.405
Engagement Rate7.90%
Day-to-night transition
Ena Builds

Ena Builds

6d ago

The easiest two-piece switch from studio day to launch event.

Views281.909
Likes23.975
Comments324
Shares7.191
Engagement Rate7.60%
Aurora capsule honest review
Video
Ena Builds

Ena Builds

4d ago

Fabric, construction and fit after ten real-world wears.

Views62.533
Likes5.590
Comments125
Five capsule looks in 45 seconds
Short
Ena Builds

Ena Builds

7d ago

A quick visual guide to the pieces I keep reaching for.

Views122.939
Likes10.078
Comments214
Community styling roundup
Ena Builds

Ena Builds

5d ago

Six brilliant looks from the fitting club, plus sizing notes from each creator.

Views50.459
Reach43.381
Likes1.968
Comments57
Engagement Rate3.90%
Aurora fit and sizing Q&A
Ena Builds

Ena Builds

8d ago

Answering the most common questions from this week's launch thread.

Views47.653
Reach39.680
Likes2.001
Comments50
Engagement Rate4.20%
Aurora — capsule unboxing
Riku Lens

Riku Lens

9h ago

@aurorawear sent the new FW capsule. Honest first take in 24h.

Views93.083
Reach81.669
Likes5.026
Comments90
Engagement Rate5.40%
Aurora dupes vs original
Riku Lens

Riku Lens

1d ago

decided to actually compare the @aurorawear FW pieces to the high street dupes 👀

Views177.216
Likes12.482
Comments273
Shares2.511
Engagement Rate6.90%
Aurora street test
Riku Lens

Riku Lens

3d ago

Natural light, no studio setup—this is how the capsule actually photographs.

Views88.812
Reach70.095
Likes5.151
Comments54
Engagement Rate5.80%
Editing the campaign shots
Story
Riku Lens

Riku Lens

6d ago

A quick look at the grade before and after the final color pass.

Views40.878
Reach29.193
Studio light versus daylight
Riku Lens

Riku Lens

4d ago

Same fit, same camera, completely different mood.

Views176.596
Likes12.705
Comments158
Shares4.225
Engagement Rate6.70%
Campaign edit breakdown
Riku Lens

Riku Lens

7d ago

How the final Aurora hero shot came together in four layers.

Views150.872
Likes9.295
Comments141
Shares2.061
Engagement Rate6.40%